Answer: They rescue people from drowning.
Their raison d’ĂȘtre is to react as soon as possible to avoid casualties. Imagine this; you and your friends Mike and Jerry are sailing off the coast of BC, when your vessel hits a rock. No one is around. You’re in trouble. You jump on the vcf radio, but Mike says : “Oh wait, we’re not going to bother these nice gentlemen with our little problem. Let’s scoop the water out, we’ll see how it goes”.
“Makes sense to me,” says Jerry. “And on top of that, the hull is so dirty! I wouldn’t want them to see the boat before we can scrape it clean…”

This situation looks surreal, doesn’t it?
Now imagine that you decide not to pay attention to what your friends are saying, the costguards arrive in no time, and they’re so good at their job, and arrive quickly enough that you’re actually able to fix the crack in the hull in a couple of hours and resume your trip. They even give you a couple of cool navigation tips to prevent your disaster form recurring. By the smile on their face – and on Mike and Jerry’s too – you know that you did the right thing.
At Macinhome, we like it better when things go smoothly. But we are also here for our clients when a hidden rock grounds the boat. In a case of network or system failure; in situations when staff is drowning in complexity, think of us as your mac coastguards.
And don’t feel embarrassed to call us because you think we’re somehow too busy, or because your hard drive is a mess: you’d rob us of the opportunity to save the day!

